Zetkin Foundation


Supporter App

An app for iOS and Android that provides people with pathways to get involved in their local election campaign.
Four screenshots of the supporter app, detailing the journey users take when completing tasks.

We worked with Zetkin Foundation to design their white-label Supporter app. This project began as a joint venture between three Scandinavian left parties: Enhedslisten, Sosialistisk Venstreparti and Vänsterpartiet.  The app provides people with simple ways to get involved with each party in the lead up to their respective elections.

The goal of the project is to make getting involved in activism fun and accessible. Each person is given a few tasks to complete every day. As they complete tasks and demonstrate their commitment, they are given more complex and important tasks to do. We added fun illustrations and features like streaks, celebrations and satisfying user interface interactions, to make engaging with the app feel like playing a game.